If there is one commercial on TV that irks me these days, it's this one. A quick recap and explanation for those who might not get it, the father is trying to persuade his daughter to meet a boy which is how things go in arranged marriage, the girl states she is not interested, he tries to cajole her into it by stating she will live in US, she is still not interested. The mother on the back seat makes them stop to visit a Jewelry shop where she looks at some earring encouraging her daughter to try on a lavish set, and soon she is taken by the shop keeper for a full bridal makeover and asks the girl about the wedding. The mother says "We aren't interested" and the girl sees all the bangles and earrings come off with a sad look. The family goes back in the car, and the girl ask her dad about what the boy's name is suddenly interested by the prospect of marriage!
I say WHAT THE HELL (to be polite because my first choice of word would be beeped on TV). Don't get me wrong I have absolutely nothing against arranged marriage, I know they can work as wonderfully as any marriage when you are paired with the right partner. In this add my problem is that they make it sound like being 25 is the age for a girl to get married and that should she resist then bribery is the right thing to do in order to get your way. And while we are at it, why push a girl to make the most important decision of her life by teasing her with the bridal jewels she will wear only once in her life, shouldn't marriage be about to people living a whole life together, isn't it something that has more value than any overpriced diamond necklace?
This ad is wrong in every ways I can imagine, it says that a girl should get married at all cost and that her opinion on the rest of her life doesn't matter, that bribe and blackmail are tools that are OK to use, and it reminds people that throwing money they don't have for a wedding is still something one has to do when they have a daughter.
How can things about the preference for sons, corruption and the idea of the women being the weaker sex change when you see such craptacular commercial on TV?