Power failure

Hats off to BESCOM!

2:48 PM

Yesterday for some reasons we got the "Bangalore Mirror" instead of the "Hindu" as a morning paper, and while it's not my favourite newspaper I must admit that their regional and city section is bigger than in other paper.

So here I was reading my morning paper when I saw an article about Bescom (Bangalore electricity supply company) conducting some lectures in schools around town to tell kids about CFL bulbs and how to save energy. Now that's a new I APPLAUD, finally a company or an organisation who tried to bring the topic to kids and educate them instead of going blabbing about in an adult deafer ear. Because let's face it it's a fact that kid is more keen on making changes than adult to begin with, and that a parent will listen better to what their child have to say or about what they learned in school.

But hey I hear the skeptical here, I bet you think this can't work...oh well I can't change your mind here, but let me tell you about 1987 Geneva Switzerland ok?

In the mid 80's Switzerland started a massive recycling campaign as lakes and rivers were highly polluted with heavy metals, airborne pollution was high, and clearly incineration of garbage was not the solution. So they though : "How can we get people to recycle stuff and not throw everything in the same bin?" and they came with the brilliant idea of bringing the topic of environment to schools. In 1987 I was an 8 year old 3rd grader who probably couldn't do much about pollution but they still started introducing several lectures about the importance of going green, and I remember their first battle was with aluminium which was being used for soda and beer cans, as well as yogurt pots lids, and food wraps. There was enough to recycle it, keep it from emanating fumes in the city's incinerator, but they new no adults would make the first move. So the first few aluminium collecting points were in schools and supermarkets. Like all kids I brought the recycling pamphlet home and showed it to my mom all exited about what I learned, and my mom started putting a smaller bag in the kitchen for us to throw our aluminium and most of my classmates had parents doing just the same at home, so much we would actually go to school not only with our school bag and books, but a small amount of aluminium rubbish as well, showing it off to each other and congratulating each other for saving the planet...we were young but we felt big, and we felt like we were making a difference. It wasn't long before they started campaigning for glass and plastic bottles following the same logic. And in 1989 the first "recycling center" opened in our area, it was a place were people could throw their recyclable in separate bins and bring old paper, pet, aluminium and glass in bulk, batteries were to be disposed of in any supermarkets (yup us kids also had a battery collecting box in school). In 1995 those Recycling centers had multiplied and even residential building started setting up various containers in their basement for people to dispose of all their trash in a Green way. And in 2000 I saw an add on a billboard saying that Switzerland was the world champion of glass recycling that year. In all it took less than 20 years for Switzerland to go from a nation that didn't recycle much to a nation seriously obsessed with segregating every single piece of trash a household produces into clearly defined categories....

Who said kids don't have power?


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